Email Communications

It’s never been easier to send the right message to the right segments at the right time.

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Email Communications

Integrated Email Marketing

UpStage integrates with MailChimp, a leading provider in the field of email marketing. They offer several pricing plans to meet a variety of needs and offer nonprofit discounts and most users won’t need more than the first few tiers of transactional email plans. Users are welcome to use a different provider and we can provide a quote for that customization. Learn more about marketing features.


UpStage delivers several automatic syncing actions with your MailChimp account such as when a user has a Do Not Contact flag assigned, UpStage will modify the user’s setting to unsubscribe. It’s never been easier to honor patron communication requests.


As one of the most widely adopted email marketing providers, there’s a good chance you’re already using MailChimp, huzzah! That means UpStage will do the heavy lifting getting everything connected. If you don’t, we’ll help you with the migration process.


MailChimp provides powerful tools for campaign automation to reconnect and engage with patrons. When combined with UpStage’s direct MailChimp sync, you’ll save all sorts of time creating and refining your segmentation to get the most out of your efforts.

Transactional Messaging

UpStage uses MailChimp’s transactional email service for the majority automated transactional and event related communications.

You’ll reach new levels of customer service you’ll provide thanks to having the ability to check send logs inside MailChimp’s dashboards to confirm receipt or see if a message was flagged as spam/junk.

Fine Tuned Control

Inside UpStage’s dashboards, you’ll be able to customize the timing and content for most of the default transactional messages such as setting the number of days in advance of expiration membership renewal notifications should be delivered.

Craft The Right Message

You’ll be able to customize the content for most default transactional messages inside UpStage’s admin panels. You’ll also be able to adjust message content on the MailChimp end of things. In the end, if it can be customized, you can access it.

Creative Customization

In addition to default messages, such as day-of event reminders, we love helping users identify creative ways to use transactional messaging. E.g., creating a notification that goes out to any users with an unredeemed ticket? UpStage’s extensibility makes this easy and affordable.

Want To Use A Different Email Marketing Provider?

UpStage is happy to help you connect to a different email marketing provider. Let us know who you use and we can prepare a quote and timeline for the customization work if you want to reproduce the same degree of automation and direct sync capability.